Facebook SDK Standard Events

Facebook SDK events for iOS and Android apps

In this guide we have collected a list of Facebook Events that contains the value and currency. You can use any event from the list to send your Qonversion subscription data.

This helps you measure your ROAS (Return On Ad Spend) and optimize for value.

To know which Qonversion event contains value please go here.

Facebook Standard Event name	Value
StartTrial	Yes
Subscribe	Yes
fb_mobile_purchase	Yes
fb_mobile_add_to_cart	Yes
fb_mobile_add_to_wishlist	Yes
fb_mobile_initiated_checkout	Yes

To learn more about how to configure Facebook Ads integration please use this guide.